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Rhododendron x 'Fashion' 'Fashion' Azalea

Edward F. Gilman, Ryan W. Klein, and Gail Hansen


Most are relatively short and serve well as ground cover shrubs. Flowers are large, of various colors, and occur late (June) so they are not injured by cold.

Full Form - Rhododendron x 'Fashion': 'Fashion' Azalea
Figure 1. Full Form - Rhododendron x 'Fashion': 'Fashion' azalea.
Credit: Edward F. Gilman, UF/IFAS

General Information

Scientific name: Rhododendron x 'Fashion'

Pronunciation: roe-duh-DEN-drun

Common name(s): 'Fashion' azalea

Family: Ericaceae

Plant type: shrub

USDA hardiness zones: 7 through 10A (Figure 2)

Planting month for zone 7: year-round

Planting month for zone 8: year-round

Planting month for zone 9: year-round

Planting month for zone 10: year-round

Origin: not native to North America

Invasive potential: not known to be invasive

Uses: mass planting; specimen; container or above-ground planter; attracts butterflies; cut flowers; accent; foundation

Availability: generally available in many areas within its hardiness range

Shaded area represents potential planting range.
Figure 2. Shaded area represents potential planting range.


Height: 3 to 5 feet

Spread: 4 to 6 feet

Plant habit: round

Plant density: dense

Growth rate: slow

Texture: fine


Leaf arrangement: alternate

Leaf type: simple

Leaf margin: entire

Leaf shape: elliptic (oval)

Leaf venation: pinnate

Leaf type and persistence: evergreen

Leaf blade length: less than 2 inches

Leaf color: green

Fall color: no fall color change

Fall characteristic: not showy


Flower color: salmon

Flower characteristic: spring flowering; fall flowering; winter flowering


Fruit shape: elongated

Fruit length: 0.5 to 1 inch

Fruit cover: dry or hard

Fruit color: brown

Fruit characteristic: inconspicuous and not showy

Trunk and Branches

Trunk/bark/branches: not particularly showy; typically multi-trunked or clumping stems; can be trained to grow with a short, single trunk

Current year stem/twig color: brown

Current year stem/twig thickness: thin


Light requirement: plant grows in part shade/part sun

Soil tolerances: acidic; clay; loam; sand

Drought tolerance: moderate

Soil salt tolerances: poor

Plant spacing: 36 to 60 inches


Roots: usually not a problem

Winter interest: plant has winter interest due to unusual form, nice persistent fruits, showy winter trunk, or winter flowers

Outstanding plant: plant has outstanding ornamental features and could be planted more

Pest resistance: long-term health usually not affected by pests

Use and Management

The most popular cultivars in the group are in the Gumpo series: 'Gumpo Pink'—pink ruffled flowers; 'Gumpo Rose'—rose colored flowers; 'Gumpo White'—white ruffled flowers, often with purple speckles.

Pests and Diseases

Black vine weevil and strawberry weevil adults feed at night, notching the leaf margins and making holes in the leaves. The larvae feed on the roots and bark, girdling and killing the plant.

Lace bugs cause leaf yellowing, particularly when plants are heated in too much sun. Brown specks on the undersides of leaves are insect excrement. Sunny sites may lead to higher lace bug populations.

Mites cause leaf discoloration.

Scales may be found on branches and stems of unhealthy-looking plants. Use dormant oil in spring.

Gray blight infection follows an injury, such as winter injury. A spot, which is at first white with a dark brown margin, forms on the leaf. Protect plants from winter injury.

Dieback is also called Botryosphaeria canker. The leaves are attacked near the tips or at the margins; then spots form on the entire leaf. Leaf stalks and twigs are eventually infected. Prune off infected parts.

Leaves infected with Phytophthora dieback turn brown, roll, then drop off. The stem shrivels and a canker forms, eventually girdling the stem. Prune out diseased branch tips.

Powdery mildews of different genera form a white coating on the leaves.

Leaf spots may be caused by any number of fungi.

Publication #FPS508

Release Date:January 18, 2024

Related Collections

Part of Shrubs Fact Sheets

Related Topics

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Organism ID

About this Publication

This document is FPS508, one of a series of the Department of Environmental Horticulture, UF/IFAS Extension. Original publication date October 1999. Revised October 2023. Visit the EDIS website at for the currently supported version of this publication.

About the Authors

Edward F. Gilman, professor emeritus; Ryan W. Klein, assistant professor, arboriculture; and Gail Hansen, professor, sustainable landscape design; Department of Environmental Horticulture, UF/IFAS Extension, Gainesville, FL 32611.


  • Gail Hansen de Chapman
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